First Impressions Before we can talk about procedures, let’s look at your image. PPE must be what the customer sees your wearing. Do you realize that before you even open your mouth, the customer has already determined if they like you? In his book Blink, Malcom Gladwell refers to this first impression moment as our “adaptive…

Kool-Aid® and fruit juices contain dyes that can permanently dye carpet fibers. For Carpet Cleaning Technicians it’s always best to under-promise and over-deliver rather than have a disappointed client.  Industry leaders recognize the heat transfer method as a highly effective red dye removal system.  Products from Matrix and American Formula recommend the heat transfer method. …